Boost Your Website’s Speed by 100x: Insights from a Top LinkedIn Front-End Voice

Cristianto Rian Tarra
7 min readSep 30, 2023

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Back when I first stepped into the world of front-end development, everything felt like an exciting adventure waiting to unfold. At that time, I had only a basic understanding of HTML and CSS, and the internet was brimming with untapped potential. Little did I know how deep and captivating the journey toward becoming a proficient front-end developer would be.

I remember a time when I was content with the websites I created. However, clients and users started complaining about site speed, and that became a turning point for me. Front-end performance is everything, and to achieve it, I had to grasp some essential concepts:

Optimizing Images: I began to understand the importance of optimizing images for the web. Large file sizes can slow down page load times, so I started using tools like ImageOptim and TinyPNG to reduce image sizes without sacrificing quality.

Utilizing Lazy Loading: I also started implementing “lazy loading” techniques for images and other page elements. This allowed images and other content to load only when users scrolled down, reducing initial page load times.

When you’re building something complex, issues are bound to arise. Debugging is an inseparable part of a front-end developer’s journey. I learned a great deal about dealing with problems and finding solutions:

Debugging Tools: I began relying on debugging tools like Chrome DevTools to track JavaScript errors and inspect elements. This helped me identify and resolve issues quickly.

Unit Testing: To prevent errors from the get-go, I initiated the practice of unit testing. Frameworks like Jest helped ensure that my code functioned correctly before release.

As I gained more experience, I realized that choosing the right framework was a pivotal step in developing a reliable front-end:

Understanding Frameworks: I started comprehending the differences between various frameworks like React, Angular, and Vue.js. Each framework has its strengths and weaknesses, and the right choice heavily depends on the project’s requirements.

Adapting to Change: I also learned to remain flexible and open to changes in front-end technology. Today’s favorite framework might be replaced by something better tomorrow.

Testing is a crucial step in delivering a robust front-end. I delved deeper into front-end testing:

Automation Testing: I learned to automate testing using tools like Cypress. This allowed me to identify and track errors quickly, ensuring they were fixed before reaching end-users.

Lastly, having the right tools at your disposal is of paramount importance. Some tools that have become my faithful companions on this journey include:

Task Runners: Tools like Webpack and Gulp helped me manage the development workflow efficiently.

UI Libraries: I leveraged UI libraries such as Material-UI, Bootstrap, and Ant Design to expedite development and ensure consistent visuals.

My journey toward becoming a proficient front-end developer has been an adventure filled with valuable lessons. I continue to learn, adapt to change, and share knowledge with the community. If there’s one message I’d like to convey, it’s never to stop pursuing knowledge and excellence in front-end development.

Optimizing Website Performance — Advanced Technical Insights Based on My Experience

Photo by Marc-Olivier Jodoin on Unsplash

Website performance optimization is more than just minimizing file sizes and leveraging caching. As a top front-end developer on LinkedIn, I’ve dug deep into advanced technical strategies that can truly transform your site’s speed and user experience. In this article, I’ll walk you through some of these advanced techniques with detailed code examples.

1. Image Optimization

Beyond basic image compression, consider generating responsive images with multiple sizes using the srcset attribute:

<img src="image.jpg" 
srcset="image-320.jpg 320w,
image-480.jpg 480w,
image-800.jpg 800w"
sizes="(max-width: 320px) 280px,
(max-width: 480px) 440px,
800px"
alt="Description">

You can also use the picture element for art direction:

<picture>
<source srcset="image.webp" type="image/webp">
<img src="image.jpg" alt="Description">
</picture>

2. HTTP/2 and HTTP/3 Push

Leverage HTTP/2 and HTTP/3 Server Push to proactively send critical assets to the client:

# Nginx HTTP/2 Server Push
location / {
http2_push /styles.css;
http2_push /script.js;
}

3. Critical CSS Inlining

Inline critical CSS to expedite rendering of above-the-fold content:

<style>
/* Critical CSS styles here */
</style>

4. Efficient JavaScript Loading

Load JavaScript efficiently by async or defer attributes, or use the module type for ES6 modules:

<script async src="script.js"></script>
<script defer src="script.js"></script>
<script type="module" src="script.mjs"></script>

5. Resource Hints

Use resource hints like preload, prefetch, and preconnect to optimize resource loading:

<link rel="preload" href="font.woff2" as="font" type="font/woff2" crossorigin="anonymous">
<link rel="prefetch" href="image.jpg">
<link rel="preconnect" href="https://api.example.com">

6. Efficient Font Loading

Load fonts efficiently with font-display and font-loading techniques:

/* In CSS */
@font-face {
font-family: 'MyFont';
src: url('font.woff2') format('woff2');
font-display: swap;
}
<!-- In HTML -->
<link rel="stylesheet" href="font-styles.css" onload="this.media='all'">
<noscript><link rel="stylesheet" href="font-styles.css"></noscript>

7. Advanced Caching Strategies

Fine-tune caching headers and implement strategies like cache busting for assets:

location ~* \.(js|css|jpg|png)$ {
expires max;
add_header Cache-Control "public, max-age=31536000, immutable";
}

8. Efficient Handling of Third-party Scripts

Lazy load and prioritize third-party scripts:

function loadScript(src) {
var script = document.createElement('script');
script.src = src;
document.head.appendChild(script);
}

loadScript('https://thirdparty.com/script.js');

9. Server-Side Rendering (SSR)

Implement SSR with frameworks like Next.js or use serverless computing:

// Advanced SSR Example with Next.js
export async function getServerSideProps(context) {
// Fetch and render dynamic data
const data = await fetchData();
return {
props: { data },
};
}

10. Service Workers for Caching and Offline Support

Implement service workers to cache assets and enable offline access. This advanced technique is especially valuable for Progressive Web Apps (PWAs) and can significantly enhance user experience.

// Service Worker example
if ('serviceWorker' in navigator) {
navigator.serviceWorker.register('/sw.js')
.then(registration => {
// Service Worker registered successfully
})
.catch(error => {
// Service Worker registration failed
});
}

11. Efficient Client-Side Routing

Implement efficient client-side routing for single-page applications (SPAs) to load only the required content, reducing the need for full-page refreshes.

If you’re using React for development, you can use React Router for efficient client-side routing. This allows your application to change views without needing to download entire pages.

// Install React Router
npm install react-router-dom

// Routing Implementation
import { BrowserRouter as Router, Route, Switch } from 'react-router-dom';

function App() {
return (
<Router>
<Switch>
<Route exact path="/" component={Home} />
<Route path="/about" component={About} />
<Route path="/contact" component={Contact} />
</Switch>
</Router>
);
}

12. Efficient Use of Web Workers

Utilize Web Workers to offload CPU-intensive tasks to separate threads, keeping the main thread responsive and improving the user experience.

// Web Worker example
const worker = new Worker('worker.js');

13. Advanced JavaScript Code Splitting

Utilize advanced code splitting techniques with Webpack to load only the necessary JavaScript code for a specific page or feature, reducing initial load times.

// Webpack Dynamic Import
import(/* webpackChunkName: "myChunk" */ './myModule.js').then(module => {
// Use the module here
});

14. Advanced Resource Loading with Intersection Observer

Combine the Intersection Observer API with resource loading to load assets precisely when they come into the viewport, further optimizing performance.

// Intersection Observer Implementation
const lazyImages = document.querySelectorAll('.lazy-image');

const lazyImageObserver = new IntersectionObserver((entries, observer) => {
entries.forEach(entry => {
if (entry.isIntersecting) {
const lazyImage = entry.target;
lazyImage.src = lazyImage.dataset.src;
lazyImage.classList.remove('lazy-image');
lazyImageObserver.unobserve(lazyImage);
}
});
});

lazyImages.forEach(lazyImage => {
lazyImageObserver.observe(lazyImage);
});

15. Client-Side Performance Monitoring

Implement advanced client-side performance monitoring tools and techniques using libraries like PerformanceObserver to gather real-time data and identify performance bottlenecks.

// PerformanceObserver Example
const observer = new PerformanceObserver((list) => {
const entries = list.getEntries();
entries.forEach(entry => {
// Analyze performance data here
console.log(entry.name, entry.duration);
});
});

observer.observe({ entryTypes: ['resource', 'paint', 'layout', 'longtask'] });

16. Advanced Asset Compression

Implement advanced asset compression techniques like image and font subsetting to reduce the size of assets even further without sacrificing quality.

Image Optimization with WebP

To optimize images with WebP, you can use tools like ImageMagick or online converters. Here’s an example using ImageMagick to convert a JPEG image to WebP format:

# Convert JPEG to WebP
convert input.jpg -quality 80 output.webp

Font Subsetting

Font subsetting involves including only the characters used on your website in the font file, reducing its size. Some font services offer subsetting options.

Here’s an example of font subsetting using Font Squirrel’s Webfont Generator:

  1. Go to Font Squirrel’s Webfont Generator: https://www.fontsquirrel.com/tools/webfont-generator
  2. Upload your font file (e.g., MyFont.ttf).
  3. Under “Expert,” select “Custom Subsetting” and specify the characters you need.
  4. Generate the webfont kit.

By optimizing your assets through techniques like WebP image conversion and font subsetting, you can significantly reduce load times while maintaining content quality.

17. Advanced Font Loading with Font Events

Utilize advanced font loading techniques with Font Loading API events for more fine-grained control over font loading and rendering.

// Font Loading API example
const font = new FontFace('MyFont', 'url(font.woff2)');
font.load().then(loadedFont => {
// Font is loaded and can be used
document.fonts.add(loadedFont);
});

18. Prioritization of Critical Resources

Fine-tune the prioritization of critical resources by specifying custom loading strategies in your web server configuration for different asset types and resources. For example, in an Nginx configuration:

# Prioritizing critical resources
location ~* \.(js|css|jpg|png)$ {
expires max;
add_header Cache-Control "public, max-age=31536000, immutable";
}

19. Advanced Data Fetching with GraphQL

Implement GraphQL for advanced data fetching, allowing you to request only the data needed for a specific page or component, reducing unnecessary data transfer.

// GraphQL query example
const GET_USER_PROFILE = `
query GetUserProfile($userId: ID!) {
user(id: $userId) {
name
email
// Additional fields
}
}
`;

20. Serverless Function Optimization

Leverage serverless functions (e.g., AWS Lambda, Azure Functions) for dynamic server-side functionality. Optimize and monitor these functions for improved scalability and performance.

If you’re using AWS Lambda, optimize its usage by considering configuration, timeouts, and monitoring.

// Example AWS Lambda function with Node.js
exports.handler = async (event) => {
// Implement your functionality logic here

const response = {
statusCode: 200,
body: JSON.stringify('Hello from Lambda!'),
};

return response;
};

By incorporating these 20 advanced techniques into your web development workflow, you can create high-performance websites and web applications that offer exceptional user experiences.

Oh, and as for the “Top Front-End Development Voice” badge on my LinkedIn profile, you can find it on my LinkedIn profile. I take pride in this recognition and remain committed to making contributions in the front-end development community.

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Cristianto Rian Tarra
Cristianto Rian Tarra

Written by Cristianto Rian Tarra

Tech entrepreneur and IT leader. Focusing on tech solutions and leadership for business growth. Sharing insights on Medium.

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